As human beings, we spend more time consuming media than any other activity. Only sleeping takes up more of our time. In the digital age, traditional news and media platforms are further supplemented by a huge proliferation of online platforms. Choice therefore, has never been greater and quality has never been so variable. In the age of “fake news” for example, the ability to differentiate objective fact from speculative rhetoric has never been more important. Today’s graduates are not only the consumers of mass information, they are also its curators and creators, and would-be journalists now need to develop their own personal brands within a congested market place.
The programme aim therefore is to equip students with a three way analytical, practical and employability skill set that will enable them to more easily enter into the graduate job market. The programme will be regularly appraised by an industry panel to ensure that it remains at the cutting edge of what employers and industry requires. You will have the chance to attend workshops and seminars run by guest speakers as part of the course.