The Influence of Deferred Payment Credit on Consumer Financial Vulnerabilities and Well-being

This research aims to investigate the influence of Deferred Payment Credit (commonly known as Buy-Now-Pay-Later, BNPL) on consumers’ financial vulnerabilities and well-being. The project should be primarily grounded in the literature of consumer research and marketing. The project would benefit from an interdisciplinary consideration. Please contact Dr Anita Zhao directly for any queries. Thank you.

Qualifications required:
A minimum of a 2.1 at Undergraduate and a merit at Masters, or equivalent international qualifications. 

Subject backgrounds considered:
Preferably in consumer research and marketing.

Experience/other skills and qualities required:
Preferably a basic knowledge and understanding of consumer research and marketing.

• Associate Professor Dr Anita Zhao
• a.l.zhao@swansea.ac.uk 
• 01792 295601

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