Laurie has a wide range of research interests in the area of Information Systems (IS), business processes and adoption of technology within government and wider emerging markets. He has published in a range of academic journals including: Annuls of Operations Research, Applied Energy, Production and Planning Control, International Journal of Information Management and Journal of Enterprise Information Management. He is an active reviewer for the International Journal of Information Management.

Laurie has extensive experience in industry working for large consultancies within government, manufacturing, Ministry of Defence and private sector organisations. He holds industry qualifications such as: PRINCE2, Agile and Change Management.

Laurie is married with four children and lives in Caswell Swansea. He has a passion for yoga (not yet matched by ability) is a keen trail ultra-marathon runner and has recently completed the Sahara based multi-day desert race: Marathon Des Sables 2018.

Areas of Expertise

  • Artificial Intelligence
  • Big Data
  • Machine ethics


  1. Hughes, D., Dwivedi, Y., Rana, N., Simintiras, A., Hughes, L. Information systems project failure – analysis of causal links using interpretive structural modelling Production Planning & Control 27 16 1313 1333
  2. Hughes, D., Rana, N., Simintiras, A., Hughes, L. The changing landscape of IS project failure: an examination of the key factors Journal of Enterprise Information Management 30 1 142 165
  3. Hughes, D., Dwivedi, Y., Rana, N., Hughes, L. Mapping IS failure factors on PRINCE2® stages: an application of Interpretive Ranking Process (IRP) Production Planning & Control 1 15
  4. Hughes, L., Bristow, N., Korochkina, T., Sanchez, P., Gomez, D., Kettle, J., Gethin, D. Assessing the potential of steel as a substrate for building integrated photovoltaic applications Applied Energy 229 209 223
  5. Hughes, D., Rana, N., Dwivedi, Y., Hughes, L. Elucidation of IS project success factors: an interpretive structural modelling approach Annals of Operations Research

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  • MN-2518 e-Business

    This module provides students with an introduction to the business, technological and societal issues pertaining to the emergence of the Internet as a medium for online trading of goods and services. The module examines the growth and development of the Internet as a business tool and explores how organisations have adapted (and continue to adapt) to this recent and continually developing digital business environment.

  • MN-3561 Social Media Marketing

    Social media platforms have fundamentally changed the way in which organisations communicate with their stakeholders and engage in marketing activities. These communication technologies have increased the speed of, and lessened the effect of geographical boundaries on, information exchange both for businesses and customers. Small and large businesses can leverage social media for marketing opportunities but they need experts with the social media marketing prowess to know how to use them effectively. This module aims to build on students¿ existing digital marketing knowledge to enable them to critically evaluate and harness the power of different social media platforms for successful marketing.

  • MN-M519 Global e-Business

    The module is designed to develop an awareness of how electronic business technologies and models are shaping the practice of contemporary organisations. This will include consideration of a full range of e-business systems, from the internet to mobile technologies and apply them in developed and developing world contexts. The module brings together a range of conceptual models, frameworks, theories and cases to build an integrated picture of modern e-business practice for organisations large or small, public or private sector, domestic or global.


  • Consumer adoption of social commerce (current)

    Other supervisor: Prof Yogesh Dwivedi