Dr Laurie Hughes
Lecturer
Business
Telephone: (01792) 606323
Room: Office 322 - 322
Third Floor
School of Management
Bay Campus

Laurie has a wide range of research interests in the area of Information Systems (IS), business processes and adoption of technology within government and wider emerging markets. He has published in a range of academic journals including: Annuls of Operations Research, Applied Energy, Production and Planning Control, International Journal of Information Management and Journal of Enterprise Information Management. He is an active reviewer for the International Journal of Information Management.

Laurie has extensive experience in industry working for large consultancies within government, manufacturing, Ministry of Defence and private sector organisations. He holds industry qualifications such as: PRINCE2, Agile and Change Management.

Laurie is married with four children and lives in Caswell Swansea. He has a passion for yoga (not yet matched by ability) is a keen trail ultra-marathon runner and has recently completed the Sahara based multi-day desert race: Marathon Des Sables 2018.

Areas of Expertise

  • Artificial Intelligence
  • Big Data
  • Machine ethics

Publications

  1. et. al. Artificial Intelligence (AI): Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy. International Journal of Information Management
  2. & The Inherent Tensions within Sustainable Supply Chains: A Case Study from Bangladesh. Production Planing & Control
  3. & Blockchain research, practice and policy: Applications, benefits, limitations, emerging research themes and research agenda. International Journal of Information Management 49, 114-129.
  4. & Elucidation of IS project success factors: an interpretive structural modelling approach. Annals of Operations Research
  5. & Smart cities: Advances in research—An information systems perspective. International Journal of Information Management 47, 88-100.

See more...

Teaching

  • MN-2518 e-Business

    This module provides students with an introduction to the business, technological and societal issues pertaining to the emergence of the Internet as a medium for online trading of goods and services. The module examines the growth and development of the Internet as a business tool and explores how organisations have adapted (and continue to adapt) to this recent and continually developing digital business environment.

  • MN-3561 Social Media Marketing

    Social media platforms have fundamentally changed the way in which organisations communicate with their stakeholders and engage in marketing activities. These communication technologies have increased the speed of, and lessened the effect of geographical boundaries on, information exchange both for businesses and customers. Small and large businesses can leverage social media for marketing opportunities but they need experts with the social media marketing prowess to know how to use them effectively. This module aims to build on students¿ existing digital marketing knowledge to enable them to critically evaluate and harness the power of different social media platforms for successful marketing.