Media & Communication
Telephone: (01792) 604912
Room: Office - 424
Fourth Floor
Keir Hardie Building
Singleton Campus

After developing an interest in political TV satire, and its alternative take on political news reporting, Allaina left her job in the insurance sector and enrolled onto an Access to Higher Education course with the aim of studying journalism.  Since then, Allaina has become a multi-disciplinary lecturer and researcher in journalism and humour studies, teaching to a range of student demographics from widening access to PhD.  Prior to starting her role at Swansea University, Allaina was an Assistant Professor at the School of International Communication at Nottingham University’s China campus and has previously worked as a lecturer and researcher at Birmingham City University and Cardiff University.  

Her research spans a range of subjects including journalism, political communication, activism, global political satire and humour theory.  She has published work on the presentation of devolved political news and election reporting in the UK, and how news audiences engage with politics as active citizens. Her most recent work examines humour and affect in political protesting and she has also written about the use of advocacy journalism strategies used by satirical reporters in the wake of Trump’s presidency. 

Areas of Expertise

  • Journalism
  • Political satire
  • Political communication
  • Affect and activism
  • Humour studies


  1. Graefer, A., Kilby, A., Kalviknes Bore, I. Unruly Women and Carnivalesque Countercontrol: Offensive Humor in Mediated Social Protest Journal of Communication Inquiry 019685991880048
  2. Kilby, A. Provoking the Citizen Journalism Studies 19 13 1934 1944
  3. Bore, I., Graefer, A., Kilby, A. This Pussy Grabs back: Humour, Digital Affects and Women’s Protest Open Cultural Studies 1 1 529 540
  4. Cushion, S., Lewis, J., Kilby, A. Why context, relevance and repetition matter in news reporting: Interpreting the United Kingdom’s political information environment Journalism 21 1 34 53
  5. Kilby, A. Four Nations Impartiality Review Follow up 2015: An analysis of Devolution Reporting

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  • MS-100 Introduction to Media Communication

    The module will consider approaches to the study of media and communication which focus variously on institutions, technologies, texts, audiences and policy issues. It will also introduce discussion of what power or powers are wielded through use of media in our culture The module builds to an examination of the effects of new media technologies on 'co-present' and interpersonal communication. The module provides a detailed consideration of media institutions, media 'texts' and media audiences. Here it will focus on issues surrounding the analysis of the power of media institutions; the interpreting or 'reading' of media 'texts'; the study of how media are used and interpreted by audiences/consumers; and attempts by the state and other policy agencies to use, control and censor the media. Finally, basic issues in the implications of the 'new media'/media convergence will be addressed. Please note, students are also expected to attend four film screenings.

  • MS-231 Introduction to Journalism

    This module introduces students to the principles and skills that underlie the contemporary practice of journalism. The module acquaints students with various facets of news operations in a variety of media, including news values, reporting, news writing, feature writing, interviewing, editing, style guidelines and ethical considerations. Theoretical underpinnings will be explored in addition to developing practical skills. The module is workshop¿based. Coursework entails reporting, writing and editing. Sessions are designed to incorporate extensive discussions and evaluation of current news events and their coverage. Students will produce a portfolio of journalistic writing, which will be assessed.

  • MS-310 Dissertation Preparation

    This course introduces the practice of dissertation writing and research approaches for the study of media forms. texts and systems and their contribution to social life. It begins to explore the breadth of media studies through attention to the ways in which media matter. In what ways, and how significant are the media in the formation of individual identities and in the practices of everyday life? In the more public world, to what extent are media key to providing knowledge and enabling the debate necessary to the practices of democracy? The course enables students to build on their own experiences of media as consumers and users. But it also encourages critical attention to how the field of media studies has historically been forged: through argument and contestation between different academic approaches and disciplines.

  • MS-311 Dissertation

    This dissertation enables students to engage in long term, in-depth research on a topic of their choice subject to the approval of the Department.

  • MS-338 Paradigms of Journalism

    Much research in journalism studies is preoccupied with the democratic role of news reporting. While this scholarly approach offers insights into the civic responsibilities of news it often neglects the views of news audiences and marginalizes journalism genres that fall outside of the fourth estate principles. This module begins by examining the democratic value of news but branches out to consider the wider diet of information that audiences require from contemporary journalism. Areas of analysis will include alternative news sources like TV satire and political blogging and genres of journalism such as lifestyle, celebrity, travel and sport. By introducing students to different paradigms of journalism practice and scholarship the module will highlight the key debates in journalism that move beyond the political and democratic nexus. Furthermore, students will develop a deeper understanding of news reception and how this speaks to audience satisfaction, learning, identity and emotion.

  • MS-M10 Dissertation or Project

    An innovative practice-based alternative to a Masters dissertation. Students are encouraged to develop projects across more than one area of media practice and to do so with dual supervision that embraces both theory and practice. Work produced should be at a professional level, accompanied by a reflective essay and presentation exploring the contextual, theoretical and practical issues raised by the project.

  • MS-M11 MA Project and Dissertation Preparation

    This core module comprehensively prepares students for their Master¿s project or dissertation, which is an integral part of the requirements for the degree. It incorporates several key themes and issues across the communications, media practice and PR industries. It is a challenging, and stimulating module ¿ both for professional practitioners and those new to communications and media practice. The module encourages students to unite theory and practice in productive ways. It introduces students to a number of important research and project management methods essential for undertaking a successful project or dissertation.

  • MS-M12 Digital Journalism Portfolio

    This module offers a comprehensive guide to the practices, techniques and skills used in the research, development and production of journalism in an online environment. It aims to increase both students¿ employability and their self-employability by showing them how to take advantage of entrepreneurial opportunities offered by online journalism.

  • MSJM14 Dissertation

    This module allows students to develop their knowledge and critical understanding of journalism through a sustained piece of independent academic study on a subject of their choice within the field. The dissertation enables students to engage in in-depth research on a topic of their choice subject to the approval of the Department.

  • MSJM40 Risk, Ethics and Journalism Practice

    This module examines the role the media play in the social construction of risk through case studies of the reporting and representation of war, disease, famine, child abuse, disasters and food and health panics.


  • Understanding electoral memes within democratic discourse and political campaigns (current)

    Other supervisor: Dr Matthew Wall