Dr Simon Kimber

Uwch-ddarlithydd mewn Marchnata Twristiaeth, Business

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309
Trydydd Llawr
Yr Ysgol Reolaeth
Campws y Bae

Ar gael ar gyfer Goruchwyliaeth Ôl-raddedig

Dolenni Ymchwil

https://orcid.org/0000-0002-6209-2225

Scopus

Trosolwg

Mae Dr Simon Kimber yn Uwch-ddarlithydd Twristiaeth a Marchnata yn yr Ysgol Reolaeth. Mae Simon yn gwasanaethu fel Cyfarwyddwr Rhaglen ar gyfer y radd MSc Marchnata Strategol.

Mae gan Simon Kimber radd ddoethur mewn Lletygarwch a Rheoli Twristiaeth o Brifysgol Surrey. Mae ei ddiddordebau ymchwil yn cynnwys diddordeb cryf mewn Theori Twristiaeth Feirniadol (perfformiad a pherfformio) yn ogystal â ffotograffiaeth twristiaeth a theithwyr annibynnol Tsieineaidd a thwristiaeth heicwyr.

Mae gan Simon brofiad helaeth o ymchwilio a gweithio yn Asia, yn enwedig yn Tsieina. Mae Simon newydd ddychwelyd o dreulio'r tair blynedd diwethaf yn gweithio yn Dalian yng ngogledd-ddwyrain Tsieina ar gampws rhyngwladol ar y cyd Prifysgol Surrey, Sefydliad Rhyngwladol Surrey.

Meysydd Arbenigedd

Theori twristiaeth feirniadol – Perfformiad a Pherfformio
Ffotograffiaeth Twristiaeth a pherfformiadau twristiaeth
Teithwyr a heicwyr annibynnol Tsieineaidd
Marchnata Cyrchfannau
Dulliau ymchwil ansoddol

Uchafbwyntiau Gyrfa

Diddordebau Addysgu

Modiwlau a addysgir

MN-M054 Marchnata Profiadau Twristiaeth

MN-M593 Twristiaeth Ddigidol

MN-2062 Dylunio a Rheoli Profiad Ymwelwyr

Cyhoeddiadau

Uchafbwyntiau Ymchwil

Thomopoulos, N., Cohen, S., Hopkins, D., Siegel, L., & Kimber, S. (2021). All work and no play? Autonomous vehicles and non-commuting journeys. Transport Reviews, 41(4), 456-477.
https://doi.org/10.1080/01441647.2020.1857460, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64145
http://dx.doi.org/10.1080/01441647.2020.1857460
Kimber, S., Siegel, L., Cohen, S., Thomopoulos, N., & Kimber, S. (2020). The wider use of autonomous vehicles in non-commuting journeys. Advances in Transport Policy and Planning (pp. 125-148). Elsevier
https://doi.org/10.1016/bs.atpp.2020.02.003, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64146
http://dx.doi.org/10.1016/bs.atpp.2020.02.003
Kimber, S., Yang, J., & Cohen, S. (2019). Performing love, prosperity and Chinese hipsterism: Young independent travellers in Pai, Thailand. Tourist Studies, 19(2), 164-191.
https://doi.org/10.1177/1468797619833367, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64147
http://dx.doi.org/10.1177/1468797619833367
Kimber, S. (2020). Restarting tourism: the need for tourism stakeholders to better understand culturally influenced patterns of tourism production and consumption: a performance perspective. In The 4th DUFE-Surrey Workshop. Tourism during challenging time
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64148
Kimber, S. (2020). The embodied gazes of young Chinese independent travellers and professional hosts: a performance perspective.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64149

Holl Ymchwil

Erthyglau Cylchgronau

Thomopoulos, N., Cohen, S., Hopkins, D., Siegel, L., & Kimber, S. (2021). All work and no play? Autonomous vehicles and non-commuting journeys. Transport Reviews, 41(4), 456-477.
https://doi.org/10.1080/01441647.2020.1857460, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64145
http://dx.doi.org/10.1080/01441647.2020.1857460
Kimber, S., Yang, J., & Cohen, S. (2019). Performing love, prosperity and Chinese hipsterism: Young independent travellers in Pai, Thailand. Tourist Studies, 19(2), 164-191.
https://doi.org/10.1177/1468797619833367, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64147
http://dx.doi.org/10.1177/1468797619833367

Penodau Llyfrau

Kimber, S., Siegel, L., Cohen, S., Thomopoulos, N., & Kimber, S. (2020). The wider use of autonomous vehicles in non-commuting journeys. Advances in Transport Policy and Planning (pp. 125-148). Elsevier
https://doi.org/10.1016/bs.atpp.2020.02.003, SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64146
http://dx.doi.org/10.1016/bs.atpp.2020.02.003

Cyfraniadau Cynadleddau

Kimber, S. (2020). Restarting tourism: the need for tourism stakeholders to better understand culturally influenced patterns of tourism production and consumption: a performance perspective. In The 4th DUFE-Surrey Workshop. Tourism during challenging time
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64148

Cynnyrch Ymchwil Arall

Kimber, S. (2020). The embodied gazes of young Chinese independent travellers and professional hosts: a performance perspective.
SU Repository: https://cronfa.swan.ac.uk/Record/cronfa64149

Modiwlau a Addysgir

MN-2062 Visitor Experience Design and Management

Today, consumers search for extraordinary and memorable experiences. However, rapidly changing marketplaces and technologies present opportunities and challenges to tourism mangers, who must create, deliver, assess and redesign impactful visitor experiences. This module will examine the dynamics of tourism experiences, and equip students with relevant skills to design and critique design and management initiatives for visitors from multiple cultural contexts.
MN-2564 Tourism in Practice

Tourism development brings a range of marketing challenges and impacts that may be observed first-hand. This course combines a discussion of tourism development and marketing with a visit to a tourism destination. Students will investigate the destination development and interact with relevant tourism operators, marketers and policy makers. This will provide students with the opportunity to observe destination management issues first hand and to assess career options in the sector. There is also opportunity for students to practice research skills in this environment.
MN-M054 Marketing Tourism Experiences

This module considers the challenges of marketing tourism experiences and the benefits to be gained from developing and implementing well-informed and well-designed marketing strategies. Marketing plays a key role in any organisation that measures it success through identification of the specific needs of its target audience(s) and to guide the design and delivery of products to meet those needs. In the tourism context, it is increasingly being recognised that these products are not only service-based but also highly multi-part, complex and co-created, involving the delivery of experiences to a wide audience within the context of multi-stakeholder tourist destinations. This implies the need to engage in effective relationship marketing, with both guests and hosts. Meanwhile strong brands are typically needed to gain the attention and loyalty of an increasingly well-informed, sophisticated and fickle tourist customer base. The international dimension is also increasingly important in marketing tourism experiences and marketing strategies need to incorporate multi-cultural understandings.
MN-M582 Tourism Study Tour

Tourism development brings a range of challenges and impacts that may only be observed first hand. This course combines a discussion of tourism development with a visit to a tourism destination. Students will investigate the destination development and interact with relevant tourism operators, marketers and policy makers. Students will also interact with the host community and develop tools for community-based tourism in a problem-based learning scenario.
MN-M593 Digital Tourism

Digital tourism can be defined as the design, implementation and application of information technology solutions and e-commerce in the field of tourism. It includes the analysis of the processes involved (such as `peer-to-peer¿ sharing), the implications for market structure, conduct and performance, customer relationship management and other business elements that can be transformed by digital technology. Digital or `smart¿ technology is also used in the delivery of destination experiences and the use of digital assistive technologies for tourists with disabilities.

Grantiau a Phrosiectau Allweddol

“gwahaniaeth lle ac amser heicwyr a’r mecanweithiau gweithredu o safbwynt symudedd” 2021 - 2023

, with Dr Xuan (Angela) Zhu, Prifysgol Normal Shanghai, Yr Athro Dallen Timothy, Prifysgol Talaith Ariz, RMB 550,000

Dr Simon Kimber

Cyfeiriad ebost

LinkedIn Account

Dolenni Ymchwil

Trosolwg

Meysydd Arbenigedd

Uchafbwyntiau Gyrfa

Cyhoeddiadau

Uchafbwyntiau Ymchwil

Holl Ymchwil

Erthyglau Cylchgronau

Penodau Llyfrau

Cyfraniadau Cynadleddau

Cynnyrch Ymchwil Arall

Modiwlau a Addysgir

MN-2062 Visitor Experience Design and Management

MN-2564 Tourism in Practice

MN-M054 Marketing Tourism Experiences

MN-M582 Tourism Study Tour

MN-M593 Digital Tourism

Grantiau a Phrosiectau Allweddol

“gwahaniaeth lle ac amser heicwyr a’r mecanweithiau gweithredu o safbwynt symudedd” 2021 - 2023