1. UCAS code:
    3yrs Full-time
  2. Typical offer:
  3. 93% Graduate Employment

Course Overview

Who controls the media? How does the media shape our lives? What are the implications of living in a media culture? Who has political power? How do powerful
politicians, interests and networks use it? What are the implications of looking at the exercise of political power and forms of media communication together? If these questions interest you then the BA Political Communication is the degree for you!

Teaching and Assessment

In order to structure an academically coherent and intellectually rigorous programme, the degree is built around compulsory and optional modules. (Have a look at our module booklet for full information on modules).

The programme is delivered through lectures, tutorials and seminars. You will usually receive nine hours minimum scheduled contact time with your teachers every week. Every degree involves choices, options will be available and if first choices are not secured then the alternative will be as good. Full attendance at lectures, seminars and personal tutorials (personal tutorials are obligatory). All Arts and Humanities programmes include independent learning which requires initiative and hard work. 

We will challenge you with demanding teaching and assessment. Assessment includes essay, coursework and examination, presentations and a dissertation.    

Employability and Careers

The future is bright for Arts and Humanities students!

Arts and Humanities graduates make an invaluable and irreplaceable contribution to the economy and are crucial in supporting world-leading creative industries sectors. Our graduates are employed in diverse and dynamic vocations such as marketing, sales and advertising; commercial, industrial and public sectors; education; business, law and finance; art, design and culture; journalism, media and PR; creative and professional writing; sport; social and welfare professions; heritage and tourism; government and politics; foreign affairs and diplomatic corps; humanitarian organisations; teaching English as a foreign language and some are employed as translators. Some graduates go on to study Masters and PhD degrees and many PhD graduates have a career in Academia.

In addition to the transferable skills you develop through study and the curriculum, the College offers various employability opportunities and initiatives.

Have a look at our Employability and Careers booklet:  Employability and Careers Brochure

Key Features

  • A UNIQUE STUDY EXPERIENCE IN THE UK! New students who are admitted to our BA programmes will be offered Centenary Graduate Scholarships to reward academic achievement. The Excellence and Merit scholarships will be available to EU, UK and International students who have completed a full-time three or four year BA programme, achieved a 2:1 or above, and gained a place on a one-year full-time Taught Masters programme in the College.
  • Political Communication students can have a semester abroad in Europe, Hong Kong and the USA.
  • The ‘National Assembly for Wales Internship’ (PO3000) is a Level 3 module open to Political Communication students, available during semester one and it can accommodate up to twenty students. The students work for an AM at the National Assembly in Cardiff for one day per week for a semester.  
  • ‘Internship Module’ (PO3118) is a Level 3 module, open to Political Communication students and available during semester one.  The internships are for 100 hours and are offered across a diverse range of sectors: local government, the media, the third sector e.g. National Botanic Garden of Wales, Telesgop Production Company, Swansea Evening Post, South West Wales Media, Computeraid Wales, Environment Centre Swansea, The Wave and Swansea Sound Radio, Geraint Davies MP Constituency, Sian James MP Constituency Labour South Wales West, Swansea University Sustainability, City and County Swansea Council and Swansea Youth Offending Service.
  • Our students have a personal tutor who provides pastoral support and guidance on issues that may affect their well-being, attendance and progress through University.
  • Our staff are active researchers known across the globe and we teach an exciting range of topics that cover every branch of the subject across many regions of the world.


In the first year of study our modules provide an exciting and comprehensive introduction to the key concepts and issues that will help you make sense of media and politics. These modules include What is Politics and International Relations?; Politics and the People; Introduction to Media Studies; and War and Peace in the Nuclear Age. In the following two years of study you will study the core module of Political Communication and a range of modules.

Entry Requirements

All applicants receive individual consideration. Our preferred offers for UK applicants are BBB-BBC at A-level. However, flexible offers are made on review of the application form, after taking into consideration the subjects studied, predicted or achieved grades, reference and personal statement.

For candidates offering the International Baccalaureate, a typical offer would be 32-30 points. We ask for Welsh Baccalaureate plus BC at A-level. Access candidates should have 15 Distinctions and 18 Merits. Candidates studying for American qualifications should have a minimum of 550 in each part of the SAT reasoning and subject tests (or 1650 overall). We require a minimum IELT score of 6.0.

How To Apply

EU/UK candidates apply here.

International students apply here.

Tuition Fees

Annual tuition fees for entry in the academic year 2015/16 are as follows:

UK/EU International
BA Full-time £9,000 £12,500

Tuition fees for years of study after your first year are subject to inflationary increases for International students and at the capped fee rate as set by the UK Government for UK/EU students.

You can find further information on fees and how to pay on our tuition fees page.

You may be eligible for funding to help support your study. To find out about scholarships, bursaries and other funding opportunities that are available please visit the University's scholarships and bursaries page.

Current students: You can find further information of your fee costs on our tuition fees page.

Additional Costs

There will be additional costs for flights for the semester abroad.

Please see the Studying Elsewhere: Student Funding Issues pdf and also see our study abroad web pages.

Student Quote

"I chose my course at Swansea because it was one of the few universities that offered an integrated politics, media and political communication degree.  As part of the degree I also took the internship module working in the Welsh Assembly, which changed my life.  Not only did it give me the chance to see behind the scenes at how politicians worked and how they got their message out to the public, but it enabled me to draw on the knowledge and skills I had learned at the university and use them in the real world.  Four years later I can certainly say that studying Political Communication gave me a solid grounding in both politics and media studies.  It also set me up for a career actually working in public life as a political researcher and communications advisor."


Neil Ronconi-Woollard 


The Research Institute for Arts and Humanities (RIAH) brings together academics, postgraduates and visiting national and international scholars to create a rich and vibrant research environment geared to international excellence and impact.