BA Cymraeg, Cyfryngau a Chysylltiadau Cyhoeddus (Welsh, Media and PR first language / 3 year)

2017 Clearing and Adjustment Availability

We expect to have a limited number of places available for Late, Clearing and Adjustment applicants for 2017 on a range of programmes. Entry requirements might vary from those shown below. For up to date information on vacancies and applying through Clearing or Adjustment, visit our dedicated 2017 Clearing and Adjustment pages.

Course Overview

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This degree meets the needs of twenty-first century students and employers. This course will not only provide students with the necessary knowledge of grammar and literature, language skills and transferable skills but will also help you develop a strong understanding of the history and theories in the fields of media and public relations, as well as an awareness of current and changing developments of the impact they have on society and the business world.

Teaching and Assessment

In order to structure an academically coherent and intellectually rigorous programme, the degree is built around compulsory and optional modules. (Have a look at our module booklet for full information on modules).

The programme is delivered through lectures, tutorials and seminars. You will usually receive nine hours minimum scheduled contact time with your teachers every week. Every degree involves choices, options will be available and if first choices are not secured then the alternative will be as good. Full attendance at lectures, seminars and personal tutorials (personal tutorials are obligatory). All Arts and Humanities programmes include independent learning which requires initiative and hard work. 

We will challenge you with demanding teaching and assessment. Assessment includes essay, coursework and examination, presentations and a dissertation.    

Key Features

This degree receives strategic input by a panel of independent media and public relations experts to address the operational needs and strategic demands faced by employers within the communications and creative industries sector.

Our contacts within the industry across Wales and Britain mean that you have the opportunity to meet and discuss your future with some of the UK's leading employers.

You’ll be taught by some of the greatest authors working in the Welsh language – among the staff are three Prifardd (chief bard), an Archdruid and winners of the Wales Book of the Year competition as well as staff with media industry experience and academic expertise.

Year on year, we receive the best possible score for student satisfaction. 

On our work experience module you will spend 10 days work experience with an organisation, charity, business or government organisation in Wales.

This course is eligible for the Coleg Cymraeg Cenedlaethol Main Scholarship (£3000) and William Salesbury Scholarship (£5000), as well as the  University's general and Welsh-medium scholarships and bursaries. 

Our students have a personal tutor who provides pastoral support and guidance on issues that may affect their well-being, attendance and progress through University.

Modules

Disclaimer: Module selection options may change.

Year 1 (Level 4)

FHEQ 4 Degree / HECert

Students choose 120 credits from the following:

Compulsory Modules
Module CodeSemesterCreditsModule Name
CY-116Semester 1 (Sep-Jan Taught)20Sgiliau Iaith: Cyflwyno
CY-118Semester 2 (Jan - Jun Taught)20Testun a Chyd-destun
CY-136Semester 1 (Sep-Jan Taught)20Sgiliau Beirniadol
MSW104Semester 1 (Sep-Jan Taught)20Cyfryngau Ddoe a Heddiw
MSW123Semester 2 (Jan - Jun Taught)20Sgiliau Cyfryngau Allweddol
Optional Modules
Compulsory Modules - Selective 

Choose Exactly 20 credits from the following Modules:

NOTE : Dewiswch un o'r modiwlau 20cr canlynol: Select 1 of the following 20cr modules:

Module CodeSemesterCreditsModule NameGuidance
MSW101Semester 1 (Sep-Jan Taught)20Datblygiad Ffilm a Sinema
MSW104Semester 1 (Sep-Jan Taught)20Cyfryngau Ddoe a Heddiw

Year 3 (Level 6)

FHEQ 6 Degree / Honours

Students choose 120 credits from the following:

Compulsory Modules
Module CodeSemesterCreditsModule Name
CY-351Semester 1 (Sep-Jan Taught)20Sgiliau Iaith: Meistroli
Optional Modules
Compulsory Modules - Selective 

Choose Exactly 80 credits from the following Modules:

NOTE : Instructions/notes: Dewiswch werth 40 credyd o fodiwlau CY-, a gwerth 40 credyd o fodiwlau MSW o’r rhai a restrwyd isod. DS: Mae CY-342 Traethawd Estynedig, MSW303 Traethawd Estynedig Cyfryngau a MSW307 Traethawd Estynedig Cysylltiadau Cyhoeddus bob un yn fodiwlau sengl gwerth 40 credyd, sef 20 ym Mloc Dysgu 1 ac 20 ym Mloc Dysgu 2. Ni chewch ddewis fwy nag un o’r rhain.

Module CodeSemesterCreditsModule NameGuidance
CY-305Semester 1 (Sep-Jan Taught)20Dafydd ap Gwilym
CY-329Semester 2 (Jan - Jun Taught)20Ysgrifennu Creadigol
CY-333Semester 2 (Jan - Jun Taught)20Drama a Ffilm
CY-335Semester 2 (Jan - Jun Taught)20Cyfieithu
CY-339Semester 1 (Sep-Jan Taught)20Iaith a Chymdeithas
CY-342Semester 1 and 2 (Sep-Jun Taught)40Traethawd Estynedig
CY-344Semester 2 (Jan - Jun Taught)20Crefft Y Cyfarwydd
CY-348Semester 2 (Jan - Jun Taught)20Diddanwch, Dysg a Defosiwn
CY-352Semester 1 (Sep-Jan Taught)20Gwlad Beirdd a Storiwyr
MSW301Semester 2 (Jan - Jun Taught)20Testunau Trawsgyfryngol
MSW303Semester 1 and 2 (Sep-Jun Taught)40Traethawd Estynedig Cyfryngau
MSW304Semester 2 (Jan - Jun Taught)20Iaith a'r Cyfryngau
MSW307Semester 1 and 2 (Sep-Jun Taught)40Traethawd Estynedig Cysylltiadau Cyhoeddus
MSW308Semester 1 (Sep-Jan Taught)20Cyfathrebu Corfforaethol
AND
Compulsory Modules - Selective 

Choose Exactly 20 credits from the following Modules:

NOTE : Dewiswch naill ai MSW305 neu MSW306. Choose either MSW305 or MSW306.

Module CodeSemesterCreditsModule NameGuidance
MSW305Semester 1 (Sep-Jan Taught)20Cynhyrchu a Gwerthu: Cynhyrchiad Aml-blatfform
MSW306Semester 2 (Jan - Jun Taught)20Strategaeth, Brandio a Marchnata

Description

The degree meets the needs of twenty-first century students and employers. Combining the two disciplines provides a solid academic foundation as well as a broad range of transferrable and media-related skills which are valued by employers and are key to a range of careers in contemporary Wales. This course will not only provide students with the necessary knowledge of grammar and literature, language skills and transferable skills but will also help you develop a strong understanding of the history and theories in the fields of media and public relations, as well as an awareness of current and changing developments of the impact they have on society and the business world. We know from experience that you should engage with potential employers throughout your time at Swansea University, and our contacts within the industry across Wales and Britain mean that you have the opportunity to meet and discuss your future with some of the UK's leading public relations producers, directors and practitioners. 

This degree programme provides an unique opportunity to study specialist modules in the fields of Welsh and Media Studies respectively, but some modules cover both disciplines. With such a broad range of options, you will be able to select the modules which will help you to tailor the course according to your career aspirations. In small classes, you will have the opportunity to get to know your lecturer and your fellow students as you experience the wealth of Welsh culture and learn about the far-reaching influence of the media.

This degree receives strategic input by a panel of independent media and public relations experts to address the operational needs and strategic demands faced by employers within the communications and creative industries sector, ensuring that the course reflects current ideas, practices and technologies which are relevant to today's industry. 

Entry Requirements

Our standard entry requirement is BBB or equivalent but a typical offer could be BBB-ABB (UCAS tariff points 120-168), as all offers are made following a review of the application form, predicted/achieved grades and subjects, the reference and personal statement.  We also accept a range of advanced level qualifications including BTEC Diploma DMM-DDM; International Baccalaureate 32-33; Welsh Baccalaureate - grade equivalent to A-level; Access to Higher Education and Open University qualifications, and Extended Project.

International students, please visit: http://www.swansea.ac.uk/international/students/requirements For applicants whose first language is not English, we require a minimum IELTS score of 6.0.

How To Apply

EU/UK candidates apply here.

Tuition Fees

Annual tuition fees for entry in the academic year 2017/18 are as follows:

UK/EU International
BA (Hons) Full-time £9,000 £13,300

Tuition fees for years of study after your first year are subject to an increase of 3% for International students and at the capped fee rate as set by the UK Government for UK/EU students.

You can find further information on fees and how to pay on our tuition fees page.

You may be eligible for funding to help support your study. To find out about scholarships, bursaries and other funding opportunities that are available please visit the University's scholarships and bursaries page.

Current students: You can find further information of your fee costs on our tuition fees page.

Additional Costs

The tuition fees do not cover the costs of purchasing books or stationery, printing, thesis binding or photocopying costs.

There are no mandatory additional costs specified for this course.

Student Quotes

"The course is very broad and offered a variety of modules. As a result, it was possible to choose a suitable path within the media. The lecturers also provided a lot of support during my time there. Studying the modules in Welsh meant that there was more choice and support available. I also  built up a great relationship with the lecturers.

"I had the opportunity to do a lot of work experience with various production companies including work experience with ITV for two weeks. After finishing my second year, I went to America for a month to study 'Media and Communication Technologies in the USA'. This was a great opportunity!

"After graduating I started my career as an administrator with one of the companies I’d visited on work experience during my studies. Since then I've been developing my career within the company. Work experience is vital to those who want to venture into a particular area. I definitely advise it!"

Bridie Morris, Production Co-ordinator with Boom Cymru

Research

The Research Excellence Framework 2014 adjudged that 100% of the research of the Celtic Studies Unit, of which the staff are part, was of a world-class standard or better, and that 69% of the work submitted was of international standard or world-leading. This is the best result among Welsh departments that presented their work on their own to the research survey.

Since the turn of the millennium the three research assessments (2001, 2008 and 2014) have shown Welsh to be a unit of excellence at Swansea University, with the staff consistently producing world-class research. The research tradition, however, stretches back to the beginnings of the University, when Henry Lewis and Saunders Lewis taught at the Department.

There is a clear focus on Wales in the research work of the Welsh-medium staff of the Media Department. There are projects looking at the media in historical, cultural, political and technological contexts and at the role of women, and this is done in a comparative context by linking developments in Wales with the advances seen in other small countries and cultures. The staff work very closely with other researchers in media departments across Wales, mainly by taking a leading role in the activities of Cyfrwng - the society that draws creative industries and academics together to evaluate the media in Wales.

Employability and Careers

Statistics show that our graduates succeed in obtaining high quality professional employment within months of graduating.

We know from experience that you should engage with potential employers throughout your time studying with us and our contacts within the industry across Wales and Britain mean that you have the opportunity to meet and discuss your future with some of the UK's leading public relations producers, directors and practitioners. 

You'll also come face to face with potential employers in several modules within the Department of Media and Public Relations. This could be in delivering a communications strategy in a competitive pitch to a company director or as you proceed to conduct interviews whilst creating market research or whilst visiting some of Wales’ busiest translation units.

In addition, we offer a work experience module (Module No AHT200). On this module you will spend 10 days work experience with an organisation, charity, business or government organisation in Wales. Ideally you will attend the placement for a day a week throughout the term in order to develop employability skills and a comprehensive understanding of the world of work.

BBC, S4C, Welsh Government, National Assembly Wales, Natural Resources Wales, Welsh for Adults, Mynydd Bach Translation Unit, Coleg Cymraeg Cenedlaethol, Big Lottery Fund and Carmarthenshire County Council are among the institutions and companies that employ our graduates.  

Student Video (Welsh-medium)